c/marketing-strategies

I used to skip video testimonials for our site, but a client's story convinced me.

I mean, I thought they were too salesy and no one would watch. Idk, maybe it's just me but the engagement on that page is way up now.

I thought podcast ads were a waste for our fitness brand, but listener feedback proved me wrong.

Pro tip: Long-term brand loyalty outperforms short-term viral success in my campaigns

Invest in relationships, not just reach.